B08 - last change: 17-01-2007

BOBCATSSS 2008
Providing Access to Information for Everyone

Speakers
Ncamsile Nombulelo Dlamini
Maritha Snyman
Schedule
Day 2
Room Donat Exhibition Area
Start time 16:00
Duration 01:30
Info
ID 118
Event type Poster
Track Poster
Language English

Adapting messages to suit the information needs and cultural profile of patients with schizophrenic:

a South African case study

Background

South Africa is a multilingual, multicultural country with more than eleven official languages and big educational and economic inequalities. These differences are pertinent barriers that often obstruct communication in the country. Overcoming these barriers also complicates the communication of health communication in South Africa as can be seen in the struggle to curb the HIV/AIDS epidemic in South Africa. Under these circumstances the communication of health messages to mentally patients is an ever bigger challenge.

Purpose

To adapt externally produced schizophrenia information material (The Alliance Programme) for the effective dissemination of information to a specific group of South African patients suffering from schizophrenia.

• This study is a joint venture between the Department of Psychiatry and the Department of Information Science at the University of Pretoria in South Africa. It was conducted at the Weskoppies hospital in Pretoria among Thswana speaking patients suffering from schizophrenia. • This study focuses specifically on how the existing Alliance Programme was adapted with regard to content, language and design

to render it culturally compatible with the Tshwana speaking patients suffering from of schizophrenia at the Weskoppies psychiatric hospital.

Methods used for the study

Since this study’s main aim was to evaluate and adapt the Alliance Programme (developed in the USA) to make it more suitable for the South African context, a formative research design was implemented. Usability testing was chosen as the research method.

Findings From the findings of this study, it seems that research participants in “Group B”: • had a much greater understanding of the information communicated to them compared to research participants in “Group A”; • appreciated and liked the schizophrenia information classes they attended better than the research participants in “Group A”.

Conclusions

The adapted messages produced by an audience participatory message design did improve the patients’ reception of the information. Messages should either be adapted or created to suit the needs of a specific audience.